To build a future where there are no births of children with Thalassemia Major
What we do
About us
LifeBlood Council is a not-for-profit organisation dedicated to the causes of voluntary blood donation and the prevention, care and cure of Thalassemia.
The Council aims to build a future where blood and its components will be always available to those in need of blood transfusions; to provide care and support for persons with Thalassemia Major; and, ultimately, to build a future where there are no births of children with Thalassemia Major.
Towards this, the Council has been building a comprehensive ecosystem which includes Government authorities, NGOs, the medical fraternity and society at large and initiating best practices and programs to help the needy.
Core objectives
Putting systems in place is the need of the hour
- To ensure availability of blood and its components in all blood centres at all times by organising regular blood donation drives throughout the year
- To build registries of donors of rare blood groups and blood components
- To build a strong infrastructure and allocate resources for the care of individuals with Thalassemia Major by creating new day care centres and strengthening existing ones
- To implement programs for the prevention of Thalassemia Major and assist in building a robust registry of stem cell donors
- To provide support for patients who are eligible for stem cell transplantation
Get involved
We need more hands on board to tackle the issues on a nation-wide scale. You can help us by donating your time (volunteering with us), donating your blood or donating cash. There's much to be done.
The team
Vinay Shetty, Founder & CEO
Vinay Shetty has been involved with the causes of voluntary blood donation and Thalassemia for the past three decades. A pioneer in actioning programs to meet the blood requirements of Mumbai city, Vinay has mentored various organisations and served as a member of expert working groups at the state and national levels. He has collaborated with multiple government agencies to provide relief for Thalassemia patients. He tirelessly champions the cause of blood adequacy in India.
Dinkar Suri, Director
Dinkar Suri is a Sales Mentor, Coach, and Sales Development Consultant specialising in building efficient sales organisations. He is the founder of GASP Sales Academy and a charter member of TiE Mumbai, serving as Co-Chair of the TiE Academy. With over four decades of experience in marketing, sales, and retail operations, Dinkar brings a dedicated executional focus to Lifeblood Council. He is also the founder of Surilee Awaaz, a music platform for charitable causes.
Sashi Shankar, Director
Sashi Shankar brings extensive experience of over three decades in senior leadership positions in reputed consumer facing organisations. He plays an instrumental role in LifeBlood Council’s efforts to scale up and expand its scope in reach and impact. He brings with him a comprehensive expertise in operations, sales & marketing and helps build partnerships with key stakeholders to drive LifeBlood Council’s objectives.
Our advisors
Josy Paul
Josy Paul, Chairman and Chief Creative Officer, BBDO India, was named Creative Agency Head of The Year by the Indian Advertising Association. Campaign Magazine awarded him ‘Creative Person of the Year for India and South Asia’. Josy is ranked among the most influential people in Indian advertising. He won the Cannes Lion Gold three successive years for Ariel ‘Share The Load’ campaign. Along with his partner Ajai Jhala, Josy pioneered the idea of brand movements in the belief that India needs more ‘acts not ads’.
Lovaii Navlakhi
Lovaii Navlakhi is Managing Director & Founder CEO of International Money Matters, an award winning SEBI registered investment advisory firm with offices in 5 cities in India and clients from across the globe. The firm specialises in solving complex money problems for clients, using the solid base of financial planning. Lovaii is an MBA from SP Jain Institute of Management & Research and the first CeFT (Certified Financial Transitionist) from India. He is based in Bangalore.